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Tag: Twitter

Is Twitter for Pharma Banned by the FDA?

Is Twitter for Pharma Banned by the FDA?

Pharma Marketing

The recent FDA’s Office of Prescription Drug Promotion (OPDP) draft guidance on Internet/Social Media Platforms with Character Space Limitations – Presenting Risk and Benefit Information for Prescription Drugs and Medical…

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FDA Guidance on Social Media in Pharma: We need more of this

Pharma Marketing

Federal Drug Administration (FDA) has announced its draft guidance on Social Media in Pharma. What question does it answer and what remains still unregulated? What are the consequences of this…

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Disease awareness campaign for Alzheimer Netherlands: Chocolate Christmas Bunny

Pharma Marketing

Every December we can see plenty of ads with Santa Claus theme in the copy. One of the best this year is a disease awareness campaign for Alzheimer Nederland. Created…

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From #AskJPM to #AskJPMFail – JP Morgan's problem with Twitter

Bank Marketing

With #AskJPM hashtag, JP Morgan Chase tried to be open in social media. Tom Lee was supposed to answer questions from the public on Twitter.  It went viral, oh yes it did….

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Twitter introduces age-screening for alcohol brands.

Alcohol advertising

Since 25th of November 2013 Twitter introduces its  age verification system. Twitter’s AVS works in Twitter.com on the Web as well as on iOS and Android devices. Twittter’s AVS is…

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