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Tag: UK

Wearables in healthcare to be promoted by NHS England. What’s next?

Wearables in healthcare to be promoted by NHS England. What’s next?

Pharma Marketing

NHS England has announced its plans to provide free WiFi in hospitals to push for adoption of wearable technology. It hopes that wearables can be used in clinical settings. At K-message…

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Vype: a (non-) tobacco marketing masterpiece

Vype: a (non-) tobacco marketing masterpiece

Tobacco Advertising

Vype is the first brand of British-American Tobacco that is advertised in all available channels, including TV, after more than twenty years of TAPS ban in the UK. The media…

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British ASA will enforce new scheduling rules to protect children from alcohol advertising

Alcohol advertising

Alcohol advertising in the UK is a subject of new Broadcast Committee of Advertising Practice standards announced on 17 December 2013. BCAP will write to all broadcasters in the coming…

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Christmas money e-mail offer did not go well for Scottish Life

Bank Marketing

A Scottish  Life‘s sale consultant in an apparent creativity impulse has sent an e-mail on “Christmas money making opportunity” to more than two dozen financial advisers – reports Financial Times….

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