Reynolds American acquisition of Lorillard will change the tobacco market in the USA dramatically. Regardless of the limits set by regulators, this transaction shows the power of brand in tobacco…
“Marlboro Man is Dead” we read the headlines once again. Mr. Eric Lawson was the fourth in a row of Marlboro classic cowboys who died for smoking-related disease. But why…
Here is the truth: Big Tobacco companies agreed for corrective statements as ordered by Judge Gladys Kessler. Philip Morris USA Inc., Altria Group, Inc., R.J. Reynolds Tobacco Company (in its…
Recent success of Vuse, an e-cigarette brand from Reynolds American Inc sparked vivid reaction of the Wall Street Journal‘s Mike Esterl. In his editorial titled Big Tobacco Begins its Takeover of…