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Tag: accenture

ACI’s Digital Marketing in Healthcare

ACI’s Digital Marketing in Healthcare

Pharma Marketing

On 26th and 27th of October in London, I had a pleasure to participate in the ACI’s Digital Marketing in Healthcare Conference. This relatively small event has gathered an unusual,…

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How to attract seniors into Medicare Plan? Use digital channels!

Pharma Marketing

Digital health has no age limit. According to the recent research, seniors are keen to use digital channels to manage their healthcare. Seniors in the Internet Accenture research reports that…

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