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Category: Tobacco Advertising

Sexual VIP e-cigarette advertising: smoking hot or not?

Tobacco Advertising

VIP e-cigarette, a UK brand, started a ‘smutty’ campaign in apparent response to The Advertising Standards Authority warning issued in September 2013. ASA was complaining about ads that were not…

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Plain packaging of tobacco products: what is the real impact?

Tobacco Advertising

Exactly one year ago, on 1st of December 2012 Australian law demanded plain packaging of tobacco products. The regulation was accompanied with set of other restrictions. An increase in the tobacco…

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Infographics: Smoking in the UK

Tobacco Advertising

Infographics: Smoking in the UK

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Old tobacco advertising playbook for new e-cigarettes

Tobacco Advertising

E-cigarettes market is now being taken over by big tobacco. As this recently created niche remains unregulated, tobacco advertising can play its best of all time once again. After 43…

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Tobacco advertising to be restricted in Armenia

Tobacco Advertising

On 21st of November 2013, the Armenian government approved the bills of additions and amendments to the Law on Advertising and the Code of Administrative Infractions. The purpose is to…

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WSJ on Big Tobacco's attempts to takeover e-cigarettes market

Tobacco Advertising

Recent success of Vuse, an e-cigarette brand from Reynolds American Inc sparked vivid reaction of the Wall Street Journal‘s Mike Esterl. In his editorial titled Big Tobacco Begins its Takeover of…

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Advertisement of tobacco influences young adults for 7 days

Tobacco Advertising

Advertisement of tobacco has surprisingly long impact on young people. Exposure to a single pro-smoking media message increases college-aged students’ risk of using tobacco for seven days, providing new clues…

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Will tobacco industry show a way for South African alcohol marketing?

Alcohol advertising, Tobacco Advertising

Can liquor industry learn from tobacco on how to approach control of their marketing activities? Paul Jacobson (@pauljacobson), founder and director of Web•Tech•Law believes so as he writes in his article “What the…

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